What kind of cosmetic gift packaging design can be more recognized by consumers?

1. Cosmetic gift packaging can reflect the value of cosmetics:

For mainstream users of cosmetics, in addition to pursuing various fashion-forward cosmetics, many female friends are also very interested in cosmetic gift packaging. The competition in the cosmetics market is quite fierce. While the major brands are constantly improving their products, they also pay more and more attention to the design of cosmetic gift packaging. As a high-value product, cosmetic gift packaging is also a part of its value. How to make it more acceptable to consumers?

2. Choose the appropriate novel cosmetic gift packaging box type:

There are many choices in the design of cosmetic gift packaging boxes for cosmetics, which should be selected according to the positioning and value of the product. For the average positioning level, you can choose a relatively simple cosmetic gift packaging box type, such as a folding pull-out box cosmetic gift packaging box type or upper and lower lid cosmetic gift packaging box type, book-shaped cosmetic gift packaging box type, as long as the design is unique and in place, cosmetic gift packaging Gift packaging will also be exquisite; for high-end positioning, it is generally recommended to cover the cosmetic gift packaging box, conjoined cosmetic gift packaging box, pull-out boutique cosmetic gift packaging box, etc., and even more unique boutique special-shaped cosmetic gift packaging, coupled with perfect design and craftsmanship, the cosmetic gift packaging effect is very good.

3. Choose a good cosmetic gift packaging inner support material:

The inner support has a very obvious effect on cosmetic gift packaging. It not only protects the product, but also shows the grade of the product. Generally, cosmetic gift packaging will choose a suit and use high-end EVA inner support. EVA material can better protect the product, and the material is relatively hard and solid, which is a commonly used material for high-end cosmetic gift packaging. Of course, you can also choose affordable ones. You can choose soft foam or blister tray. The material of soft foam is slightly softer than EVA, and its density and aesthetics are slightly worse than EVA. The price of blister tray is lower and the material is harder. , according to the product positioning to choose the material and suitable color of the inner support of cosmetic gift packaging.

4. Choose a good cosmetic gift packaging design and craftsmanship:

Finally, the design of cosmetic gift packaging also needs to consider the design style and the later production process. According to the characteristics of the product and brand, the appropriate cosmetic gift packaging layout is designed, and different cosmetic gift packaging processes are produced according to the characteristics of the design. Gold, silver, blue and many other colors can be chosen, of course, there are UV, embossing, hand-painting, silver cardboard and other methods.

5. Three new development trends of cosmetic gift packaging:

5.1. The cosmetic gift packaging should be portable and strong in protection

With the ever-faster pace of life, many women wear makeup on the way to work to save time. Especially in summer, frequent makeup is required, which makes the portability of cosmetics more demanding. Research shows that women use more makeup outdoors than at home. Therefore, easy-to-carry and unbreakable cosmetics are very important for white-collar workers, and small and delicate cosmetics and well-protected cosmetic gift packaging are particularly important.

5.2. Green and eco-friendly cosmetic gift packaging:

With the progress and development of society, the awareness of environmental protection is deeply rooted in the hearts of the people, and cosmetics are no exception. Many European and American cosmetic brands have gone deep into their own brands with the concept of environmental protection, giving up cosmetic gift packaging for cosmetics, directly printing the description of the ingredients of cosmetics in the bottle, and abandoning the manual and printing the manual inside the box, which not only saves paper, but also And it also plays a great role in the efficient use of cosmetic gift packaging.

5.3. Innovative and unique cosmetic gift packaging:

It is said that a woman has a princess in her heart. Many women have a hard time resisting something sophisticated and unique. Choose a unique cosmetic gift packaging from many beautiful cosmetics, which is the first choice of many women. The exquisite printing and craftsmanship on cosmetic gift packaging can undoubtedly add a lot to cosmetic products.

6. Customize cosmetic gift packaging, please find China Rophone packaging:

The above are some suggestions from China Rophone packaging factory for cosmetic gift packaging design. Creating creative and eye-catching cosmetic gift packaging can be more popular, and suitable cosmetic gift packaging design will be more easily accepted and recognized by consumers. Rophone packaging factory has exclusive production design The cosmetic gift packaging team can undertake the design and production of various cosmetic gift packaging.