What are the three principles of gift box packaging design?

      

    Gift boxes are an important display form of products at present. During festivals or birthdays, consumers will buy all kinds of gifts to give gifts to others.

   

    

A good gift box packaging can increase the value of your product several times and become the king of sales. On the contrary, a poor gift box packaging will make your product no one cares, or even be eliminated from the market.

   

   

The design of gift box packaging must follow three principles. The gift box packaging made by following these three principles must be an excellent packaging that can satisfy consumers and grasp the pulse of the market.

  

   

The first principle is that the packaging design of the gift box must be attractive.

   

   When your gift box is on the display stand, why do consumers choose your product from countless competitors? And why should they choose your product?

   

   

The design of the packaging cover, illustrations, and fonts is a big factor. Your design must be eye-catching, eye-catching, and attractive, so that consumers can stop in front of your product and pick it up and observe it carefully. It is necessary to make the design innovative, innovative, artistic and connotative.

   

 

      

The second principle is that less wins more.

 With the improvement of people's aesthetic level, concise, minimalist and modern styles have become the mainstream of packaging design.

   

   

If a package is fancy, colorful, and colorful, it is likely to lower the package by a level and become a cheap commodity in the mouths of consumers.

  

   

The gift box should not adopt such an earthy packaging style. It should adopt the packaging style of atmosphere, dignity and glory. Therefore, less wins more, concise and clear has become an important principle of gift box packaging design.

 

 

   

But brevity does not mean simplicity. We must grasp the distinction between brevity and simplicity. It cannot have no connotation, no cultural heritage, and no plasticity. Conciseness means a certain extensibility and a connotation that is deeply rooted in the hearts of the people.

  

  

 

The third principle is to be uniform.

 The so-called neatness refers to the entire layout, whether it is font design, color design or illustration design, whether you are a gift box packaging for one product, or a complete set of gift box packaging for multiple products. There should be harmony and unity as a whole.

  

 

  

Only by grasping the unity and consistency, consumers will feel that your product is an authentic big brand with an international style, and it is a gift that can be taken out. If your gift box has a good sense of unity, consumers may even buy it at the same time. Several varieties of your one product.

    

   

Therefore, the third principle is the soul of packaging. The packaging design should not be scattered. Pieces must be highly unified in connotation, culture, and design. Such a unified design can make Consumers' recognition and love from the bottom of their hearts.

  

 

  

These three gift box packaging design principles should be understood and understood by everyone, and each product manufacturer should communicate and discuss with the packaging designer to clearly understand the direction