Sat Oct 14 12:12:11 CST 2023
As an example, you can see that Jianhao has done this kind of homework very thoroughly. For example, foldable gift boxes with lids combined printing of many customer documents to spell large version, how to ensure the foldable gift boxes with lids color accuracy and consistency?
Same as the mainland foldable gift boxes with lids printing enterprises, Taiwan just started to do short-run offset printing foldable gift boxes with lids, the customer's requirements for the color of foldable gift boxes with lids are very low, and even foldable gift boxes with lids prints are "color". with lids prints "color is good", there is no color correction. Later, customers began to request to print foldable gift boxes with lids according to the sample, so Jianhao began to do foldable gift boxes with lids color management, and became Taiwan's first foldable gift boxes with lids color management and CIP printers, but also the first in Taiwan to use CTP foldable gift boxes with lids color management and CIP printing. It is also the first folderable gift boxes with lids printer in Taiwan to use CTP.
At that time, there were 46 employees with undergraduate degrees in foldable gift boxes with lids printing to do this, as well as employees who came from CTP equipment and foldable gift boxes with lids plate manufacturers. Kenhall does its own CIP calibration and RIP, calibrates the ink supply system for each unit of the foldable gift boxes with lids press by itself, and makes color management profiles for each kind of foldable gift boxes with lids paper in order to meet customers' requirements.
But there are still some foldable gift boxes with lids documents that are not easy to meet the requirements on a large sheet, for this reason we purchased a separate small press of Heidelberg 52. These jobs are done on this small format foldable gift boxes with lids machine (at a cost close to the combined cost of the larger machine) to guarantee the foldable gift boxes with lids quality requirements. This also attracts more high quality foldable gift boxes with lids customers over, expanding the company's foldable gift boxes with lids business.
Meanwhile, Jianhao has also done something that no other foldable gift boxes with lids printers in the world have ever dared to do: we have printed 12,000 copies of foldable gift boxes with lids standard color cards to give to all our customers, and we have promised that if we print any foldable gift boxes with lids that the color deviation from the color card is more than 0.01%, we will send it to our customers. We promised that if we printed foldable gift boxes with lids with a color deviation of more than 5% from the color card, the customer could return the product. At that time when I decided to do this, everyone called me crazy again.
The control of foldable gift boxes with lids raw materials determines the profitability of short-run printing. Because Jianhao has realized foldable gift boxes with lids network printing, foldable gift boxes with lids products are online shopping in the form of explicit price, the price will not be casually changed. So when foldable gift boxes with lids factory process optimization, equipment improvement, as well as raw and auxiliary materials down, foldable gift boxes with lids profit margins have increased silently. For example, last year, the price of foldable gift boxes with lids paper hit a record low, and this alone increased our gross profit by 10%.
During 2008-2009, Kenhall also seized an opportunity to grow because there was a global financial crisis. Some people may wonder why Kinhall is growing when foldable gift boxes with lids printing is shrinking all over the world. The reason is very simple, when the financial crisis comes, people will not print large quantities of things, but still need foldable gift boxes with lids printing, so they all become foldable gift boxes with lids small print runs of short-run printing, which is exactly what Kinhau wants to do.
And at that time to do foldable gift boxes with lids short-run, combined printing, foldable gift boxes with lids gross profit is quite good, in Taiwan can reach 40% -50%, and now Kinhau's net profit are 28-38%. At the above two points in time, we made almost 200 million RMB more and are still benefiting from it.