Do a good job in the eight basic knowledge of corrugated gable box packaging box - on! (Worthy of collection)---the next part

     

7. The sixth of eight basic knowledge of corrugated gable box---commonly used printing equipment for corrugated gable box packaging box

      

7.1. Common printing equipment for corrugated gable box:

     

The printing equipment and technology of the product corrugated gable box packaging box is also the core part of its quality assurance. Friends who are familiar with Lao Yu probably know that I started from printing presses, to workshop management, to learning design, marketing and other fields, in addition to the overall control of the product corrugated gable box packaging box, the actual operation of the printing process , will also know a thing or two. The commonly used printing equipment for corrugated gable box packaging boxes generally include: CTP publishing, color printing machine, oiling machine, gluing machine, bronzing machine, die-cutting machine, laminating machine, paper laminating machine, forming machine, box gluing machine and other series of equipment.

   

   

7.2. Printing equipment for corrugated gable box:

      

 The design plan of a corrugated gable box packaging box for a product arrives at the printing factory. In addition to controlling its paper and process plan, the next step is imposition and publishing. Now generally a small-scale printing factory will have its own CTP publishing equipment and technology. , We also have CTP publishing equipment and a series of corrugated gable box printing equipment such as Heidelberg printing presses more than ten years ago.

Among them, what is often called a heavy asset is the printing machine, especially the printing machine in Heidelberg, Germany. The investment amount of a machine is as high as tens of millions of yuan, which is several times higher than the price of printing machines of other brands. The effects of dot fineness, gloss preservation and degree are also better than those of other brands of printing presses. Of course, in order to make a corrugated gable box, in addition to the hard power of printing equipment, the key is the concept of quality requirements and the proficiency of the technical production team.

    

     

7.3. High-end boutique corrugated gable box can help customers bring effective premiums to their products:

     

Just like Zhang Ruimin of Haier Group smashed the refrigerator, others thought it was usable, but he had to smash it so that the "improvised product" would not enter the market. This is also the ingenuity spirit that Craftsmanship has always advocated. Because this market does not lack a corrugated gable box packaging factory with low-end quality and low price, only by producing high-end boutique corrugated gable box packaging boxes can help customers bring effective premiums to their products, so that they can win more. Competitiveness!

   

    

8. The seventh of eight basic knowledge of corrugated gable box --- do a good job in the data preparation strategy of product packaging box

     

8.1. Make the corrugated gable box and give it to a professional company:

     

In market operation, we often say "Leave professional things to professional people." If you want to make a corrugated gable box for a product, professional work such as design, printing, and production can be handed over to a design or printing company; however, the preparation of materials must be completed by the enterprise itself. After all, only operators can have the most knowledge and expertise in their product performance and the corresponding market.

   

   

8.2. Do a good job in the data preparation strategy of the product corrugated gable box:

     

 Companies that often make corrugated gable boxes may have a clearer understanding of the data preparation, but for more companies, they often feel that they don't know where to start. Here Lao Yu has compiled a strategy for preparing materials for corrugated gable box packaging, hoping to give you some reference. I roughly divide them into two steps: First, enterprises can use online search, e-commerce channels, packaging exhibitions and other channels, or go to Laoyu factory to learn about the material and style of corrugated gable box packaging, and collect information from peers or similar industries. The existing corrugated gable box packaging box information, find some reference directions and styles. Of course, it is not to copy them, but to let the enterprise and the scheme designers have a clearer and more specific work direction, and at the same time, it will save time and cost in the creation of the scheme.

   

     

8.3. Arrange the contents you want to put on the corrugated gable box:

     

Second, organize product-related information. In short, it is the content information you want to put on the corrugated gable box, which generally includes: brand name and logo, product name, model, advertising slogan, product real photos or outlines, product features, model, specifications, ingredients , weight, size, manufacturer, contact information, patent number, certification mark, barcode, etc. Here we can only list the commonly used content materials for reference, and enterprises need to sort them out according to their own industry and other circumstances.

    

    

9. Eight basic knowledge of corrugated gable box --- the common cost of doing a good job in corrugated gable box packaging

      

9.1. Design cost and printing cost of corrugated gable box:

      

At the end of the article, I will give you a chapter on what you are most concerned about when making corrugated gable boxes for products - the cost issue. The common cost of doing a good job in the corrugated gable box packaging box is mainly divided into two parts, namely the design cost and the printing cost of the corrugated gable box. Here, Lao Yu has sorted out some common charging methods and strategies. When making corrugated gable boxes, you can choose a production strategy that is both economical and valuable according to your own situation. The high or low design cost of the product corrugated gable box is mainly affected by the factors of the design executive and the production effect. The executives and methods of designing product packaging boxes generally include: the boss's own design, the company's employee design, the printing house typesetting, the general designer's design, and the senior director's design. There are several different personnel and levels. The boss himself is good at design, which is naturally good and saves money, but this is obviously not much; the second is that the company has a design team, which mainly pays the salary cost; the third is to find a printing factory for typesetting or a common design company, and the cost is probably from free to one. About 1,000 yuan, which is usually only suitable for storage and transportation corrugated gable box packaging and rational consumption industries;

   

    

9.2. How to do the packaging design of corrugated gable box that saves money:

      

Then, in cooperation with professional design companies and senior design directors, the design cost of a corrugated gable box is usually more than 10,000 yuan. Finally, there is another way, you can find a corrugated gable box printing factory with professional designers for design, which can not only reduce the design cost to a certain extent, but also better connect the printing implementation of paper and crafts, so that the products corrugated The gable box packaging box can save money and be valuable!

    

    

9.3. Corrugated gable box printing fee:

      

The high or low printing cost of product corrugated gable box packaging boxes is usually affected by many factors such as the structure, paper, craftsmanship, size and quantity of different corrugated gable box packaging boxes, especially the quantity factor.

For the same corrugated gable box, the unit price may differ by several times or even dozens of times. Therefore, Lao Yu suggested that companies can save costs by purchasing ready-made, general-purpose corrugated gable boxes in the early stage of product testing.

   

     

9.4. The style of the product corrugated gable box:

      

If you must customize your own brand corrugated gable box packaging, you should also spend more time collecting and understanding corrugated gable box packaging boxes in the same industry or similar industries in the early stage, and avoid using corrugated gable box packaging boxes with complex structures. And craftsmanship enhances its quality while reducing customization costs. Although there are not many styles of corrugated gable box packaging boxes, they can be roughly divided into four categories: cardboard packaging boxes, corrugated gable box packaging boxes, hard cardboard hardcover boxes and color packaging boxes.

    

   

9.5. Cost comparison of various corrugated gable boxes:

      

The cost between them: the cost of the cardboard box is relatively low, the unit price is generally between a few cents and a few yuan, and the MOQ is generally more than 5,000 relatively cost-effective; then there are corrugated gable box boxes and color boxes. , the unit price is generally between two or three yuan to more than ten yuan, and the MOQ is generally more than 3,000 relatively cost-effective; the last is the hard cardboard or wood core hardcover box, the unit price is generally around five to twenty yuan, also There will be tens of yuan or even more than 100 yuan, and the MOQ is usually more than 2,000, which is relatively cost-effective. As for the minimum order quantity of corrugated gable box printing, some factories will have requirements. We generally do not have strict requirements, but the quantity is too small, and enterprises often cannot accept it in terms of unit price. As we all know, the lower the number of prints, the higher the unit price. For this, some friends who are not familiar with printing are not easy to understand.

    

 

    

9.6. The relationship between unit price and quantity of corrugated gable box:

     

Because PS plate making and machine adjustment during printing usually have a fixed starting cost, and they are generally charged according to the number of times. For example, the cost of one machine adjustment is 100 yuan, the single amortized cost of customizing 50 corrugated gable boxes is 2 yuan, and the single amortizing cost of customizing 5,000 corrugated gable boxes is only 2 cents.

Of course, it is not that the quantity has been increasing, and the unit price can continue to drop. Because after reaching a certain number, the starting cost is almost negligible, and the fee is basically charged according to the single production cost. Regarding the basic knowledge of making corrugated gable box packaging boxes, I will talk about it here today. In the future, Lao Yu will continue to discuss with you the experience and strategies of how to make product packaging boxes that save money and make money. I hope it can help you. help.

   

    

10. Lao Yu's wish---To spend the least money, make the best corrugated gable box:

     

I hope everyone can spend less money on the corrugated gable box of the product, package the product of 50 yuan into the value of 100 yuan, and then sell it at the price of 60 yuan, so that users can get the value-added product experience, let Businesses increase product sales and profits.