Mon Oct 30 18:08:02 CST 2023
Immediately, four or five people raised their hands to ask questions. The first one stood up and said, I'm sorry five thousand years of civilization does deserve our respect, but today is a folding paper gift box luxury forum, I would like to ask you have folding paper gift box luxury origin? Wisdom arises quickly under provocation, I said at that time, yes, have you heard of the Dream of the Red Chamber? This is a Chinese masterpiece about folding paper gift box luxury.
Another person said, we westerners have a book called "ergonomics", China has such a theory support? Standing on the stage, I couldn't say no no matter what, so I said: especially yes, and a thousand years earlier than you. That book is called "The Emperor's Internal Canon", and what you study is bones, but what we study is meridians. They all applauded.
What I mean by the ability to make folding paper gift box is actually that we have to have the ability to let our 5,000 years of culture ferment in your creativity. Over the years, we have been working on the global folding paper gift box designer space, and we have invited many Chinese folding paper gift box designers back from abroad, and the only thing I said to them was: come back, now many Chinese folding paper gift box designers have found this way, and many folding paper gift box designer brands have started to find this way. Now many Chinese folding paper gift box designers have found this path, and many folding paper gift box designer brands are starting to find this path.
Because the shame of ten years ago made me find a way in these years. In London, Paris, Milan, the only show at the Olympics, I showed the world the difference. They found it so strange that folding paper gift box could play Chinese folk crafts with modern fashion in such an interesting and relevant way. I also saved a lot of upstream factories. They said Xia Dong, we really can't do it anymore, we have to change our business, I said don't change our business, let's try together. So we do tens of dollars together folding paper gift box, with China's raw materials, folding paper gift box the folk craft masters combined together, than the original do tens of millions of buttons a year to earn ten times the money.
Although today to the Internet era, we are very strong ability to sell things, but I still want to say: I think their unique ability to sell folding paper gift box products is crucial, this is folding paper gift box entrepreneurs do work.
China's folding paper gift box brand is most at a disadvantage is the ability to tell a story, we have the ability to do a good job of folding paper gift box, but we will not tell; we have the ability to sell folding paper gift box, but also will not tell. All the world's good brands of folding paper gift box are through the unexpected good story to adjust the consumer's appetite. 6.
Hermes, for example, a folding paper gift box need to pay money in advance, after a month to send a photo that we raise sheep in the silk, six months later when you receive the product, it has been in your heart is not a folding paper gift box product, but has become a consumer belief. China's folding paper gift box brand storytelling ability is crucial, we have to take advantage of all the opportunities to learn to tell their own folding paper gift box brand story.
Many owners of folding paper gift box brands will say, Mr. Xia, you have a lot of stories, but we just don't have a story. There is no folding paper gift box business without a story, folding paper gift box business young you have the story of the staff, in the Internet, big data era, you do not know how many people will be affected by the story of a person.
I think a folding paper gift box brand or a folding paper gift box enterprise is unchanged by its genes and style, and changed by its marketing mode and cross-border play. Today's era, many interesting folding paper gift box make you think we must change, but I think this era not only belongs to the Internet thinking, but also the need for cultural thinking.
Why is big culture thinking important? Because small stories big culture, this is a lever-driven. We have done some very interesting folding paper gift box storytelling play in these years, including our investment in the North Love. Everyone is saying is implantation, I said we did not implantation, but directly do shareholders, shoot the movie, and later found that shooting movies also make money. As long as you can tell a story, which kind of play will give you a lot of opportunities.
I organized forums for folding paper gift box big culture a few years ago. Representatives of various folding paper gift box industries, the success of their folding paper gift box business today is not only Internet thinking, but more importantly, big culture thinking. They always have one thing that can't be changed or replaced in the short term: emotion and temperature, which is also called folding paper gift box brand spirit or leading ability. They use a way to make all the people feel that this folding paper gift box brand is in everyone's heart is through to the end, is with admiration, love to buy. I think the big culture thinking reflects the pattern of the folding paper gift box entrepreneurs.
Lastly, I would like to send you three sentences: the first sentence is to look down on something, look down on something; the second sentence is that there is no yardstick for success, if you can play happily, it is called success; the third sentence is that the folding paper gift box career is very important, but don't delay your life because of it.