Apple unique gift boxes packaging packaging, how to do to sell goods?

Tue Nov 08 11:38:45 CST 2022

    

1. apple gift boxes, to choose unique gift boxes packaging.

     

Apples, meaning peace and quiet, rich in nutritional elements, and storage resistance, so often become the first choice of people visiting friends and relatives to send gifts.

Gift, of course, to choose unique gift boxes packaging packaging, but the majority of the unique gift boxes packaging on the market, the majority of generic unique gift boxes packaging packaging, a beautiful picture of a large apple, a large common name of origin.

For example, Yantai apples, Luochuan apples and so on, looking through the unique gift boxes packaging boxes, unique gift boxes packaging on no trademark, no production company, no production address, a living "three no products".

   

    

2. Apple unique gift boxes packaging packaging how to design.

    

This unique gift boxes packaging packaging, it seems to be irresponsible to consumers, in fact, is the first is irresponsible to themselves.

Seeing the waste of unique gift boxes packaging to spread the brand, increase adhesion with consumers, win the valuable opportunity to repurchase, it is not an exaggeration to say that this is a "criminal" behavior of their own business.

So, Apple unique gift boxes packaging packaging how to design, how to be considered a good unique gift boxes packaging packaging?

   

     

3. can sell the unique gift boxes packaging is good packaging: good unique gift boxes packaging is

    

Good unique gift boxes packaging packaging is the packaging that sells goods, selling goods unique gift boxes packaging packaging to spread value and difference! There are values and differences in the brand and product, not only the brand owner good to sell, can sell at a high price; and distributors and consumers good to choose, easier to get the priority of consumers, and even to achieve the mind pre-sales.

   

     

4. three commonly used ways to enhance the packaging of unique gift boxes packaging.

    

Here we will introduce three commonly used methods to enhance the packaging of unique gift boxes packaging.

     

4.1. Distill the unique highlights of unique gift boxes packaging.

    

Discover the differences from the product itself and refine them into unique gift boxes packaging unique highlights

Yijun apples in Shaanxi Province, a high-quality apple growing area

Yijun apple is a specialty of Yijun County, Tongchuan, Shaanxi Province, and is the first batch of high-quality apple base identified by Shaanxi Province.

However, for a long time, the brand awareness is not high and the apple endorsement is weak. Sales rely mainly on farmers selling in bulk to dealers, and the unique gift boxes packaging uses the unified unique gift boxes packaging provided by cooperatives, lacking its own characteristic value.

How to find and refine Yijun apples' own differentiation highlights?

Yijun, 35 degrees north latitude, Shaanxi Weibei million mu apple forest belt center location, 1200 meters above sea level, 2,883 hours of sunshine, warm winters and cool summers, large temperature difference between day and night, conducive to the accumulation of dry matter of apples, is a quality apple habitat.

   

     

The quality of the same agricultural product varies greatly depending on the place of origin. Yijun apples, from the apple quality growth area, are the result of the unique growth environment, which creates a crisp, sweet and delicious apple specialty. This is the highlight of the reality and the source of the difference of Yijun apples.

    

Compared to most of the unique gift boxes packaging, this kind of unique gift boxes packaging is already quite good. However, if you can go further and find a differentiated benefit directly related to the highlight and perceived by customers to arouse their desire to consume, then it would be a very ideal unique gift boxes packaging.

   

     

4.2. Explore the unique gift boxes packaging highlights from the history and culture behind the product

    

Explore the highlights of unique gift boxes packaging from the history and culture behind the product

Shaanxi Luochuan apples Luochuan apples China red, to use the Chinese red unique gift boxes packaging.

Shaanxi Luochuan, the hometown of Chinese apples. Luochuan apple is the representative of the new power of the northwest apple. Products, industrial development ranks among the forefront of the country, but for a long timeunique gift boxes packaging brand connotation is unclear, unique gift boxes packaging image is unknown, the lack of concept, cognition and emotion.

From the Luochuan meeting to the red story continues to inherit, from Luochuan apples 6 acres to 530,000 acres of relay, from the comprehensive output value of 0 to exceed 10 billion yuan of "report card", from the lack of food and clothing to the masses living in a good light to increase income, Luochuan this land has undergone a sea change.

Red, for the people of Luochuan, is a valuable spiritual wealth, but also the "source of living water" to get rid of poverty and get rich.

With the upgrading of consumption, consumers' demand for material level has gradually transitioned to the demand for spiritual level. Consumers from the basic subsistence to the desire for a better life, eating apples can also eat the spiritual culture!

Therefore, Luochuan apples, from the holy land of the revolution, with natural red genes, should be uniquely gift boxes packaging with Chinese red.

Luochuan apples have red fruit, red genes, red market and red farmers' days, so "red" is the brightest highlight of Luochuan apples, and the advertising slogan on the packaging of unique gift boxes is: Luochuan apples China red.

    

    

4.3. Digging the highlights of unique gift boxes packaging from the industry chain

    

From the product industry chain and operation process, the highlights of unique gift boxes packaging can be explored

Shaanxi Fruit Miaodi fresh apples The whole process of cold chain, ±1° fresh

Shaanxi Fruit Base Group, as the largest national fruit enterprise in Shaanxi Province, has the advantage of the whole industry chain.

The front-end cold storage is deep into the base, and apples can be put into storage 24 hours after they fall off the tree. The back-end has its own terminal "Shaanxi Fruit Bazaar", which is unmatched by small bases and retail households.

There is no perception problem with apples, how to make seemingly identical products sell at different prices through unique gift boxes packaging?

   

     

Our unique gift boxes packaging starts from the industry chain. Shaanxi Fruit Wonderland fresh apples are shipped with a ±1° full cold chain in the transportation process as a way to guarantee the freshness of the apples.

The highlight comes from what the company had done right in the past and has been persistent and innovative.

The "full cold chain, ±1° freshness" is difficult to achieve by other small bases and retail customers. Therefore, we use it as the highlight of unique gift boxes packaging, unique gift boxes packaging solidly conveys the concept of "freshness" and becomes a strong reason for customers to buy.