Tue Jul 12 09:28:17 CST 2022
The product needs to be launched, the online advertising and offline promotion in the early stage are all ready, and the design of the Candle Presentation Box has been completed. At this time, I owe Dongfeng to do the Candle Presentation Box, and then I found that the headache came, and it took half a month. To get the Candle Presentation Box.
Even if you want to make less Candle Presentation Box in the early stage, and look at the market feedback after the product is launched, I am sorry, the number of Candle Presentation Box is too small, and the price has risen to an unbelievable level. Even the person in charge of the packaging factory you knew before told you, sorry, there are too many work orders recently, and the production cannot be produced. In fact, I just don't want to pick up your Candle Presentation Box, and I'm afraid of offending you, so I won't be able to cooperate in the future. Why is it said that the small batch of Candle Presentation Box is very expensive, and even many packaging factories do not accept orders, the following is a brief analysis:
After a lot of hard work, the brand owner finally confirmed the design draft of the Candle Presentation Box with the design company, and got the renderings. They went to the packaging factory to produce the Candle Presentation Box with great joy, and then found that the packaging factory had to follow the design. The company needs the original Candle Presentation Box, the design concept, and the packaging material, craftsmanship, structure, etc. In this way, a week or two of grinding and chirping has passed, and finally it was finalized. I notified the marketing department to prepare the product, only to find out that the packaging factory still has to proof the sample, and then produce the bulk goods. In this way, it will take about 3-4 to get the Candle Presentation Box. Weeks later.
Why are there so many obstacles, and it took so long to launch the product? Because the renderings of the Candle Presentation Box produced by the design company are only pictures viewed on the computer, the packaging factory needs to design drafts, plate making, printing, mold opening, die cutting, etc. according to the Candle Presentation Box, and the renderings of the Candle Presentation Box do not mean that there are The real thing matches it. I often encounter customers who say that imagination is beautiful and reality is cruel. The design of the Candle Presentation Box is beautiful, but it cannot be actually produced.
To solve this problem, we need to find some packaging factories with design teams. Such design teams will design the Candle Presentation Box completely according to the production situation, and there will be no contradiction that the design draft cannot be actually produced. In addition, the designers of the packaging factory can better connect with the production team, and the communication is barrier-free, and there will be no situation of chickens talking with ducks, and the production cycle of Candle Presentation Box will be shortened a lot.
Candle Presentation Box Design and Production
Everyone knows that the packaging factory will make a sample for the Candle Presentation Box. Generally, there is only one sample. If one is willing to do it, is it also willing to do 500 samples! If it costs 500 yuan to make a finished sample, the proofing time is 2 days, and the working hour fee is about 70-100 yuan, which is acceptable. The production of 5,000 Candle Presentation Boxes is 10 yuan each, and the gross profit of each Candle Presentation Box is 0.7-1 yuan, and the overall gross profit is 3,500-5,000 yuan.
So here comes the question, if you only need 500 Candle Presentation Boxes, and each Candle Presentation Box costs 500 yuan, then many people are willing to make Candle Presentation Boxes for you. But you feel that the price difference between 5000 and 500 is too much, you naturally do not want to.
Then you definitely want to make 500 Candle Presentation Boxes for 10 yuan each. Then the problem comes. At such a price, the gross profit of the packaging factory will become 350-500 yuan. This profit will be lost without thinking, not to mention a knife The printing fee is 300 yuan, so why does the packaging factory take your order?
A small number of Candle Presentation Boxes will either change the material to something suitable for low volume production. Or go to buy a generic Candle Presentation Box to solve the immediate needs. Otherwise, we can only increase production and reduce the overall price.